Creating the perfect homemade BBQ rub is a lot like being a dad—messy, unpredictable, and surprisingly rewarding.

So I asked myself a simple question: why buy a BBQ rub when I can make one tuned to my taste and engineered to produce a killer bark on pork belly? Welcome to the evolution of flavor: Dad Rub 1.2.
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Why Dad Rub 1.2 Is Special
Dad Rub 1.2 is more than a simple spice mix. It layers bold flavors—sweet, savory, and slightly spicy—to enhance color, deepen bark, and add complexity to pork, chicken, beef, and even vegetables. The blend intentionally includes espresso to darken the bark and add a rich, roasted note that works particularly well on pork belly. After testing and fine-tuning, this rub became my go-to for backyard barbecue and weekend cooks.
Dad Rub 1.2 BBQ Rub
5 minutes
1303 kcal
Equipment
- Funnel
- Shaker or spice jar
Ingredients
- ¾ cup brown sugar
- ½ cup granulated garlic
- ½ cup granulated onion
- ½ cup 16-mesh black pepper
- ½ cup sea salt
- ¼ cup smoked paprika
- ½ cup espresso ground coffee
- 1 tablespoon MSG
- 1 tablespoon ground mustard
- 1 teaspoon cayenne pepper
- 1 teaspoon celery salt
- 1 teaspoon ground cinnamon
Instructions
- Combine all ingredients thoroughly in a bowl, then transfer to a shaker bottle or airtight spice jar.
- Store in a cool, dry place. Use within several months for best flavor.
- To use on meat: apply a thin, even coat of rub to all sides before smoking or grilling. For pork belly, allow the rub to sit at room temperature for 20–30 minutes before cooking to help the bark develop.
Video
Watch the full breakdown and see Dad Rub 1.2 in action on the Dad Got This YouTube channel (search “Dad Got This” on YouTube to find the video).
Nutrition
| Carbohydrates: 310 g
| Protein: 30 g
| Fat: 6 g
Mention @DadGotThis on social media or tag #DadGotThis to share your results.
What’s Inside Dad Rub 1.2
The Core
- Brown Sugar (¾ cup) — The sweet foundation that caramelizes during cooking and helps create a glossy, flavorful crust.
- Salt (½ cup) — Brings out the natural flavors in meat and balances sweetness.
- Black Pepper (½ cup, 16 mesh) — Adds texture and contributes to a bold bark.
- Granulated Garlic (½ cup) — Provides savory depth and aroma.
- Granulated Onion (½ cup) — Adds sweet, savory notes and rounds out the base.
The Bark Boosters
- Smoked Paprika (¼ cup) — Gives rich color and a mild smoky character.
- Ground Mustard (1 tbsp) — Helps form a firm, flavorful bark and contributes subtle tang.
- Celery Salt (1 tsp) — Adds a savory layer and can assist smoke-ring development.
- Espresso Ground Coffee (½ cup) — Deepens flavor and intensifies bark color with roasted complexity.
The Extras
- MSG (1 tbsp) — Enhances umami and overall savoriness.
- Cayenne Pepper (1 tsp) — Adds a touch of heat; adjust to taste.
- Cinnamon (1 tsp) — A surprising warm note that complements the sweet and savory elements.
This rub is sweet-forward, bold, and slightly spicy. It adds complexity and depth to pork but works equally well on chicken, beef, or grilled vegetables. The espresso and smoked paprika contribute both flavor and a darker, appealing bark.
Top Tips from Dad
1. Use a funnel. It makes transferring the rub into a shaker or jar much easier and reduces mess.
2. Store it properly. Use an airtight spice jar and keep the rub in a cool, dry place to preserve flavor.
3. Adjust to taste. Prefer more heat? Increase the cayenne. Want less salt? Reduce the salt amount. Small tweaks let you tailor the rub to your family’s preferences.
Dad Approved, Backyard Tested
Dad Rub 1.2 is a flavor profile refined through trial and plenty of tastings. Initially created for a skinless pork belly on a kamado-style grill, it quickly became my go-to rub for many cooks. It builds a strong bark, layers balanced flavors, and helps home cooks achieve impressive results without fuss.
Make a batch, season something delicious, and let the rub do the work. Whether you’re smoking pork belly, seasoning ribs, or sprinkling a little on roasted vegetables, this blend brings bold, reliable BBQ flavor to your backyard table.
Want to see the rub in action? Search for the Dad Got This YouTube channel to watch the full cook where this rub is used on pork belly.
Share your results or ideas for a Dad Rub 1.3 if you experiment and tweak the blend.
Ingredient and Equipment Notes
Kamado-style grill recommendation: A kamado-style cooker works exceptionally well for low-and-slow pork belly and helps develop a great bark when paired with this rub.
Where to source ingredients: Most ingredients for this rub are available at supermarkets, specialty spice shops, or online retailers that sell bulk spices and coffee.
Dad is on YouTube
Look for the Dad Got This channel on YouTube for more cooking videos, recipe breakdowns, and step-by-step BBQ guides.